Although the study was considered carefully before it was conducted with the mass, Adam Kramer, one of the data scientists at Facebook wasted no time before actually letting the Facebook community know about the research, saying that it probably wasn’t worth the annoyance and anger of Facebook users in hindsight. According to him, the experiment in question was conducted in early 2012 and they have been working on improving their internal review practices.
The apology did not, however, doesn’t actually seem to indicate that the Facebook staff and the data scientists will put a stop on this continuous experiments of its enormous user base. It has been made understood though, that most users would rather be included in the project with them knowing than have the terms hidden from then in the future.
Facebook COO stated in an interview, “We take privacy and security at Facebook really seriously because that is something that allows people to share opinions and emotions.”
Other netizens expressed their continued disapproval on forum discussions that Facebook isn’t actually sorry for conducting the experiment but sorry for letting their secret leaked out to the public.